All New Ford Territory unveiled in Nigerian Market by Coscharis motors
… promised to commence assembly of the prestigious midsize SUV in Lagos soon
The All New Ford Territory is now in Nigeria, this is courtesy of Coscharis Motors Plc, the authorisied Dealer of Ford vehicles in Nigeria. Already, customers who have started acquiring the vehicle said the midsize SUV is prestigious, budget cost- friendly compared to other brands models in its category.
The first Nigerian to drive the vehicle in Nigeria, Mr. Antony Achibong, disclosed that the technology is topnotch, that it has a perfect engine performance and very roomy interior.
“I want to tell you that I bought a Ford Territory about six months ago and I am happy that I bought a car that I love. Just when I bought the car, the price of fuel went up due to the removal of fuel subsidy and I was wondering how I would cope because I was using Toyota Camry, but I am happy to say that the fuel economy is the same with that of Toyota Camry which I was using before. It is highly prestigious and I always call the Coscharis people to thank them for encouraging me to wait for the arrival of the car. When I approached them that I needed a new car, I was told to wait for the Ford Territory to arrive from the US. I am happy, I waited. I will encourage people to go for this SUV because it is cost effective,” Achibong said.
Speaking on the general performance of the Ford vehicles in Nigeria, Monday Samson Ibhagui, said that he initially acquired the Ford Explorer but had to also pick up Ford Edge for children’s use because was impressed by the top performance of the Ford Explorer.
He disclosed that he has never regretted acquiring Ford because of its top performance, fuel efficiency and very low maintenance cost. “The maintenance is done at the Coscharis Awiyaya workshop by their team of experts, as apart from the problem with the Nigerian roads, I have never had any issues with my Ford Explorer and Ford Edge,” Ibhagui said.
Meanwhile, the Deputy Group Managing Director of Coscharis Group, Mr. Fred Amobi has disclosed that the company would in no distant time commence assembling Ford Territory in Nigeria.
He dropped the hint at the official unveiling of the Ford Territory to the Nigerian market at its ultra-modern showroom in Victoria Island, Lagos.
Amobi also said that as part of the corporate objectives Coscharis Group to continually deliver value to its stakeholders in any industry in which it finds itself as players, “Coscharis Motors, our flagship subsidiary and the exclusive representative of the iconic Ford brand in Nigeria is today laying emphasis on the leadership status within the Nigerian automobile ecosystem with the introduction of the All New Ford Territory.
Ford Territory is a midsize SUV designed for tech savvy automobile enthusiasts. This vehicle is sure to satisfy the work and leisure needs of our customers and other stakeholders alike.
Amobi said: “As with all the brands and nameplates that we represent in Nigeria, Coscharis Motors has invested heavily on both human and material resources in order to ensure that all necessary support including; workshop equipments, certified OEM trained technicians and OEM approved original parts and accessories required to keep the vehicle in top shape, for optimum performance at all times, are readily available.
“Our steadfastness in the regular introduction of new innovative products into the Nigerian automobile industry underpins the level of confidence we repose in the possibility of a revamped national economy. This is also evidenced in our huge investment in our automobile assembly plant located in Awoyaya, Lagos, where we currently assemble the Ford Ranger and other brands.
“We hope that the market’s huge acceptability of the Ford Territory, which is being introduced today, will motivate us to add the nameplate to the list of our locally assembled Ford vehicles in our stable. This will surely translate into opportunity for more job creation, manpower development and reduced product price among other things,” Amobi stated.
L-R: Deputy General Manager Sales, Coscharis Motors Plc, Justin Ngini; General Manager, Marketing & Corporate Communications, Coscharis Group, Abiona Babarinde; Ford Customer, Samson Ibhagui; Deputy Group Managing Director, Coscharis Group, Fred Amobi; Ford Customer, Tony Achibong; and Executive Director, Sales & Strategy, Coscharis Motors Plc, Jonathan Maduka, during the official launch of the All New Ford Territory in Lagos…recently.